The People’s Zoetrope

The People’s Zoetrope is a playful interactive installation that brings the concept of a Victorian zoetrope into the digital age by combining mass participation, performance, choreography, sound, and photography to empower participants as they become an integral part of the artwork.

Audiences are invited to become the performers on the zoetrope’s stage, taking part in the installation by performing a series of simple choreographed moves. The interactive part of the installation will present you with one in a series of stances and will ask you to mirror each stance with your own body position. Tracking sensors will monitor your body position and once you have matched the stance your image is captured and transferred as one of the performers on the zoetrope, performing in time to the Daft Punk Technologic sound track.

Complete all of the moves in the choreographed sequence and your complete performance will be captured as an animated performer and compiled into an animated image. Each image can be downloaded from the project website ( for participants to share and keep as a memento of their performance.

The installation runs from the 8th March 2013 – 7th April 2013 at the Chocolate factory, a former factory turned exhibition space delivering a huge and diverse range of artists and events. This mammoth former chocolate factory is located just 8 minutes walk from FORMAT’s HQ, QUAD and houses the work of more than 30 artists.

The Financial Times said “It’s an update of a Victorian moving-image viewer, and it’s compulsive.” 

The People’s Zoetrope was developed for FORMAT festival and funded by Arts Council England with support from Déda and Choreographer Chris Caffery

Media available soon